Digital Marketing / Social Media Manager at Inspire Polytechnic

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Inspire Polytechnic is an assurance of quality education. The campus environment is maintained for students to perform their best and is ensured by professionally managed well experienced expatriates and guided by passionate educationists based in UK. the focus is to offer the best training and preparation for employment or entrepreneurship at the most affordable price.

We are recruiting to fill the position below:

Job Title: Digital Marketing / Social Media Manager

Location: Egbeda, Lagos
Employment Type: Full-time

Key Responsibilities
Content Strategy & Creation:

  • Develop and execute social media content plans across platforms such as Facebook, Instagram, LinkedIn, Twitter, TikTok, and YouTube.
  • Create and schedule engaging content including graphics, videos, stories, polls, and reels.
  • Collaborate with design and content teams for visual and written assets.

Community Management:

  • Manage daily interactions with followers: respond to comments, messages, and mentions promptly.
  • Foster a strong online community and encourage positive engagement.
  • Monitor brand sentiment and flag issues or opportunities.

Campaign Management:

  • Plan and run targeted social media advertising campaigns.
  • Track performance of paid and organic campaigns and adjust strategy based on analytics.
  • A/B test creatives and messaging to optimize performance.

Analytics & Reporting:

  • Use analytics tools to measure performance (engagement, reach, conversions, etc.).
  • Prepare monthly reports with insights and recommendations.
  • Monitor competitors and emerging trends to inform strategy.

Brand Consistency & Growth:

  • Ensure all content aligns with the brand voice, tone, and style.
  • Identify and engage with influencers, brand ambassadors, or partners.
  • Support other marketing initiatives with social media promotion.

Qualifications

  • Bachelor’s Degree in Marketing, Communications, or related field.
  • 1–3 years of experience in social media marketing or digital marketing.
  • Proficient in platforms such as Meta Business Suite, LinkedIn Ads, TikTok Ads, etc.
  • Familiarity with Canva, Adobe Creative Suite, or similar tools.

Key Skills:

  • Strong writing and storytelling ability
  • Knowledge of current social media trends and algorithms
  • Creativity, attention to detail, and time management
  • Analytical mindset with ability to interpret metrics and ROI
  • Ability to manage multiple platforms.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: chandra@inspirepolytechnic.com cc: claris.inspirepolytechnic@gmail.com using the Job Title as the subject of the mail.

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